Info Product Creation Part 2

- Image by curiouslee via Flickr
Choosing a Topic for Creating an Info Product
1. Finding a Topic
Deciding on your topic may be the most daunting challenge because it’s a clean slate that might overwhelm you until you go through it once or twice. Then it will be old hat and you will realize just how many ways you can leverage this skill.
Offering Solutions
To come up with a topic, think about the biggest problems people have that you provide a solution to or your most frequently asked questions.
Example:
A trademark lawyer, knowing most of his clients are boot-strapping entrepreneurs, may want to create an information packet that he can offer for free to clients or as a paid product “How to save $500.00 in fees when filing your trademark” do you think someone would spend $20.00 on information when a lawyer would bill them $250.00 for one hour or they could make a mistake and spend more money then they needed too?
Spin-Off Products
Think of the splinter products they could offer on their website to offer people that find their services via the search engines but do not live local- How to avoid trademark scams, How to protect your brand or 10 questions you must ask your trademark lawyer during your first meeting.
If you are really stuck for a topic to cover, visit Amazon.com
ook at books that are selling on the topic. One chapter topic would make a great short report.
After the Report is Written, What’s Next?
Once you create your report and set up your selling system, this turns into a cash machine 24/7 on autopilot!
This report will cover the fastest ways for you to create your first product and have it for sale in 24 hours. The process is broken into three sections: Creation, Process and Promotion.
Visit CanadaScreenwriters.com for the next installation


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